Assumption Busting
Assumption Busting is a structured process where a group identifies the hidden beliefs they hold about a problem, product, service, or situation, then systematically challenges each one to open up fresh thinking. You start by listing everything the group takes for granted, then pick the most important assumptions and ask "What if this weren't true?"
✓ Created by former KPMG & McKinsey consultants

What You'll Achieve with the Assumption Busting Workshop
Real outcomes that transform your team
Unlock new possibilities for innovation and creative solutions.
Identify and challenge unexamined beliefs that limit team performance.
Foster an energizing atmosphere that encourages open-mindedness.
When to Use the Assumption Busting Workshop
Perfect for these situations and team challenges
The group is stuck in conventional thinking and needs fresh ideas.
Working on product development where innovative solutions are crucial.
How the Assumption Busting Workshop Works
A step-by-step breakdown of the workshop process
1Setup
Prepare the focus question and set up the room with necessary materials. Ensure the group understands the task ahead.
2Step 1: Generate Assumptions
Participants list hidden beliefs about the focus topic on sticky notes. This phase aims to surface as many assumptions as possible without filtering.
3Step 2: Cluster and Prioritise
The group clusters related assumptions and identifies the top priority assumptions to challenge based on importance and uncertainty.
4Step 3: Challenge Assumptions
The group tests each priority assumption by brainstorming 'What if?' ideas to explore new possibilities and opportunities that emerge from challenging their beliefs.
Key Topics Covered in the Assumption Busting Workshop
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