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Workshop Framework

Brainstorming

Brainstorming is a structured process to capture a group’s ideas relating to a topic or issue.

90 minutes
5-15 people
beginner
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✓ Created by former KPMG & McKinsey consultants

Brainstorming
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What You'll Achieve with the Brainstorming Workshop

Real outcomes that transform your team

1

Generate a wide variety of ideas in a short time frame.

2

Foster a culture of creativity and open communication.

3

Encourage team members to share diverse perspectives.

When to Use the Brainstorming Workshop

Perfect for these situations and team challenges

When a team needs to generate ideas for a new project.

To resolve a specific challenge faced by the organization.

How the Brainstorming Workshop Works

A step-by-step breakdown of the workshop process

1Facilitator role

Run and control the process, capturing ideas without judgement while contributing few ideas yourself.

2Problem statement

Clearly state the problem or issue and ensure shared understanding among participants.

3Explain process

Outline the structure, set time limits, and explain what will happen with the output after the session.

4Phase 1 – Idea Generation

Encourage participants to share ideas freely while the facilitator captures all ideas exactly as stated, withholding any judgement until later.

Key Topics Covered in the Brainstorming Workshop

brainstorming workshopcreative thinkingidea generationcollaborative processteam engagement

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4

Identify actionable ideas to solve specific issues.

During planning sessions to explore various options.

When seeking input from multiple stakeholders on a topic.

To enhance team collaboration and communication.

Team Problems the Brainstorming Workshop Solves

Say goodbye to these common team challenges

Difficulty in generating innovative ideas within teams.

Lack of engagement and participation in discussions.

Challenges in resolving complex issues collaboratively.

Inability to capitalize on diverse team expertise.

5
Phase 2 – Idea Grouping

Review ideas one by one, expanding, combining, or eliminating duplicates, and grouping similar ideas under overarching themes.

6Phase 3 – Idea Review

Identify standout “nugget” ideas that resonate across groups and allow participants to vote if prioritisation is necessary.

7Output

Capture visible outputs on flipcharts and summarise the ideas into a typed or graphical format for stakeholders.

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