SCAMPER
SCAMPER is a structured creative thinking technique that uses seven types of questions to help a group rethink an existing product, service, process, or idea. The acronym stands for Substitute, Combine, Adapt, Modify, Put to other uses, Eliminate, and Reverse. Rather than staring at a blank page and hoping for inspiration, the facilitator walks the group through each lens in turn, asking targeted questions that force people to look at familiar things from unfamiliar angles.
What You'll Achieve with the SCAMPER Workshop
Real outcomes that transform your team
Increased idea generation leading to innovative solutions.
Enhanced team collaboration and engagement.
Clear prioritization of ideas for actionable next steps.
When to Use the SCAMPER Workshop
Perfect for these situations and team challenges
To refresh an existing product or service that has become stale.
When a team is stuck in traditional thinking and needs structured prompts.
How the SCAMPER Workshop Works
A step-by-step breakdown of the workshop process
1Setup
Prepare the room with seven flip chart stations labeled with each SCAMPER letter, set up materials, and define the subject clearly.
2Step 1: Frame the Subject
Present the subject to ensure everyone understands what they will be working on and explain the SCAMPER framework and ground rules.
3Step 2: Generate Ideas (SCAMPER Rounds)
Use each SCAMPER lens to generate ideas, allowing 5-7 minutes per lens, while encouraging participants to write down ideas without discussion.
4Step 3: Gallery Review
Invite the group to walk around and read all ideas generated, allowing them to tick notes that catch their attention and add new ideas if inspired.
Key Topics Covered in the SCAMPER Workshop
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Do it Yourself
Perfect for facilitators, leaders and managers
- Instant access to sample frameworks